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Easter Jeep Safari Vendor Show 2010 - GenRight

Article written by MOABJEEPER Staff

Date Added: 04/25/2010

MOABJEEPER Magazine visits with Tony Pellegrino, GenRight Off Road, to see what new goodies they have for the JK crowd.

Aluminum - Why has it taken so long for the industry to really make a push to using aluminum? Sure there are some aluminum pieces on the market, but GenRight really makes a statement with this line of aluminum products.

Aluminum Corner Guards
GenRight introduced us to their aluminum, form-fitting corner guards with integrated tube flares. Unlike a Jeep?s stock plastic flares, these tube fenders will go a long way towards keeping Mother Earth a bit further away from the softer areas of our Jeeps - soft top, hard top, roll bar covers, etc...

Aluminum Swing-down Tire Carrier
The first time wheeling with JK's in the rocks, I was introduced to a unique and bizarre ritual of removing the spare tire from the tailgate before attempting various obstacles Apparently the stock spare tire location has a habit of catching on drops and folding the tailgate inward.

GenRight offers a tube tire carrier that not only better positions the spare, but offers additional rear protection.

Aluminum Gas Tank
GenRight offers a secondary gas tank, to be placed where your muffler currently resides, providing double the range ? among other benefits.
Aluminum Mini Boatside Rockers
Rocker protection on any off road vehicle is a must. GenRight has not only beefed up their rocker?s tubing, but offer it in a boatside corner ? giving a bit of extra clearance to avoid getting hung up.
Aluminum Front Bumper w/Stinger
Huge chunk of metal - very little weight. GenRight?s front bumper with hoop and stinger comes in around 25 lbs due to the use of aluminum. If this piece was manufactured from steel? well, the term boat anchor comes to mind.

Final Thoughts

The saying ?steel is real? comes to mind from back in the days when aluminum was really making the push into bicycles. People had doubts about its strength and longevity. Today, aluminum is the number one material for bicycles. It simply took time for people to understand the benefits of this "new material" in cycling.

In the off road industry we are finally getting introduced to a "new material" that offers huge benefits over steel. Question is, will you jump right in and check it out, or eventually be dragged in?

There was lots of great aluminum stuff from GenRight this year. And if you want to see the rest of what they shared, we encourage you to watch our YouTube video "GenRight Off Road - EJS 2010."

Our Thank You's!

Thank you for reading MOABJEEPER Magazine.

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